Cookie Notice

Last updated: April 17, 2023

This Cookie Policy governs the use of cookies and similar technologies that are used by Stanley Black & Decker, Inc. and our affiliates (“Stanley Black & Decker”, “we”, “us”, “our”) on our Services (as defined on our Privacy Policy) and which include websites, mobile apps, applications, platforms, ad services, and other Stanley Black and Decker product and services you use.

To the extent any personal information is collected through cookies, our Privacy Policy applies and complements this Cookie Policy. For further information about how we process your personal information other than through cookies and similar technologies, including your rights and choices, please visit our Privacy Policy at Privacy Policy | Stanley Black & Decker (

This Cookie Policy does not apply to any third-party websites, services or applications, even if they are accessible through our Services. Please consult their respective cookie policies to learn more about their use of cookies or similar technologies.

Generally, you can choose whether to accept the use of cookies and similar technologies by changing the settings on your browser or by changing specific settings for the Services. However, if you disable cookies and similar technologies, your experience on the Services may be diminished and some features may not work as intended. For more detailed information about the specific cookies and similar technologies we use and your choices, please see below.


  1. Types of Cookies
  2. Cookies and Similar Technologies We Use
  3. Your Choices About Our Use of Cookies and Similar Technologies
  4. Contact Us


1. Types of Cookies

Cookies are a standard feature of websites that allow us to store small amounts of data on your computer about your visit to and use of the Services. Cookies help us learn which areas of the Services are useful and which areas need improvement. For this purpose, we also use technologies similar to cookies, such as Flash Local Shared Objects (also known as Flash cookies) or pixel tags, as further detailed below.

Strictly necessary cookies. Strictly necessary cookies enable you to navigate our Services. Without these absolutely necessary cookies, our Services will not perform as smoothly for you as we would like it to and we may not be able to provide certain aspects or features of our Services.

Functional cookies. Preference cookies collect information about your choices and preferences, and allow us to remember language or other local settings and customize our Services accordingly.

Performance cookies. Analytics cookies collect information about your use of our Services and enable us to improve the way it works. For example, analytics cookies show us which are the most frequently visited pages on our Services, help us record any difficulties you have with our Services, and show us whether our advertising is effective or not. This allows us to see the overall patterns of usage on our Services, rather than the usage of a single person. We use the information to analyze traffic on our Services, but we do not examine this information for individually identifying information.

Targeting and Social Media cookies. Advertising cookies are set to display targeted promotions or advertisements based upon your interests on our Services or to manage our advertising. These cookies collect information about your activities on our Services and other websites or services to provide you with targeted advertising. Social media cookies collect information about social media usage.


2. Cookies and Similar Technologies We Use

When you visit our Services, we place a number of cookies on the device that you use to access our Services. Most of the data pertaining to these cookies, their placement, and their use may allow us to identify you. We use this information to gain insight in how you and other visitors use our Services by gathering statistical usage data and enabling us to provide a better user experience on our Services. Third parties, such as our service providers, partners, or customers, may also use cookies in connection to our Services, to help us provide our Services, for our marketing purposes, or to analyze the use of our Services.

For a list of the different types of cookies and similar technologies used on our Services, visit the preference center in the cookie banner of the site you are viewing. If you have already closed the cookie banner, you may need to select the cookie icon on the site to access the cookie banner and preference center.

Google Analytics. We use Google Analytics services, as provided by Google, Inc. (“Google”), which uses cookies and similar technologies to collect and analyze information about use of the Services and report on activities and trends. This service may also collect information regarding the use of other websites, apps and online resources. You can learn about Google’s practices by going to, and you can opt out by downloading the Google Analytics opt-out browser add-on, available at

Pixel tags. We use pixel tags (also known as web beacons and clear GIFs) to, among other things, track the actions of users of our Services, measure the success of our marketing campaigns, and compile statistics about usage of our Services and response rates.

Adobe Flash. We use Flash Local Shared Objects (“Flash LSOs”) and other technologies to, among other things, collect and store information about your use of our Services. If you do not want Flash LSOs stored on your computer, you can adjust the settings of your Flash player to block Flash LSO storage using the tools contained in the Website Storage Settings Panel. You can also go to the Global Storage Settings Panel and follow the instructions (which explain, for example, how to delete existing Flash LSOs (referred to as “information”), how to prevent Flash LSOs from being placed on your computer without your consent, and how to block Flash LSOs that are not being delivered by the operator of the page you are on at the time). Please note that setting the Flash player to restrict or limit acceptance of Flash LSOs may reduce or impede the functionality of some Flash applications.

Browser or Device Information. Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (Windows or Mac), screen resolution, operating system name and version, device manufacturer and model, language, Internet browser type and version, and the name and version of the Services you are using. We use this information to ensure that our Services function properly.

Device Fingerprinting. In order to be able to offer you content that we believe may interest you based on your activity on our Services, and for fraud prevention and authentication purposes, we may also use other technologies that are similar to cookies. For example, we may use your device attributes and combine information collected by browsers or automatically through your device to create a unique ID that identifies your browser or device to us with reasonable certainty. In this context we may collect, use, and combine the following information:

  • Number of visits
  • Last visit
  • First visit
  • External IP address
  • Internal IP address
  • Screen resolution
  • Geolocation (latitude/longitude based on IP address)
  • Device performance benchmark
  • Device bandwidth benchmark
  • Device user-agent (browser type, version)
  • Device capabilities (Modernizer string for browser capabilities)
  • Device operating system
  • Device plugins installed
  • Browser language
  • Flash enabled or disabled
  • Device time on file
  • Keywords used if coming from search engine
  • Pages visited
  • Length of visit
  • Referral page
  • Mouse cursor position
  • Mouse clicks
  • Page scroll position


3. Your Choices About Our Use of Cookies and Similar Technologies

Depending on the applicable law of your jurisdiction, we may ask for your consent for the placing of cookies on your device, with the exception of strictly necessary cookies.

You can change your settings for cookies and similar technologies here by visiting the preference center in the cookie banner of the site you are viewing. If you have already closed the cookie banner, you may need to select the cookie icon on the site to access the cookie banner and preference center.

In addition, you can avoid cookies being placed by configuring your browser settings as such. Please refer to for information on commonly used browsers. Additionally, if cookies are disabled, not all features of our Services may operate as intended.

Please note that we do not currently have a way to connect your decision to opt out of cookies to your account or profile. If you wish to opt out of marketing emails, please select the “Unsubscribe” button at the bottom of any of our marketing emails. To exercise your privacy rights across the entire Stanley Black & Decker enterprise (as described in our Privacy Policy | Stanley Black & Decker ( please visit our Privacy Policy Inquiry Form or contact us at +1 (888) 997-6648. You may at all times withdraw your consent with our use of cookies. To exercise this right, you may delete the cookies which have been placed on your device, as described above.


4. Contact Us

If you have any questions about this Cookie Policy, please contact us via our Privacy Policy Inquiry Form, call us at +1 (888) 997-6648, email us at PrivacyPolicyManager [at] (PrivacyPolicyManager[at]sbdinc[dot]com), or write to us at:

Stanley Black & Decker, Inc.

1000 Stanley Drive
New Britain, CT 06053
Attn.: Legal / Privacy Policy Manager

We may change this Cookie Policy at any time. Please take a look at the “Last Updated” legend at the top of this page to see when this Cookie Policy was last revised. Any changes in this Cookie Policy will become effective when we make the revised Cookie Policy available on or through the Services.